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Manitoba CAFA: Pitura Seeds & Protein Industries Canada

January 7 @ 12:00 pm - 1:00 pm CST

Pitura Seeds of Domain will soon begin supplying western Canadian growers with peas and canola seed to grow crops that could eventually end up in meat and dairy alternative products made by Nestlé, the world’s largest food manufacturer.

Pitura, the largest family-owned pedigreed seed processing operation in western Canada, is part of a $19-million project to develop high-quality pea and canola proteins. Protein Industries Canada is investing half of the money with the other half coming from a consortium including Pitura Seeds, and Winnipeg-based companies Merit Functional Foods and The Winning Combination, a natural health product manufacturer. The three businesses will work together to develop non-genetically modified canola and pea proteins for use in plant protein-based food and beverage products.

“Pitura Seeds is proud to partner in this new project, which will bring significant value to Western Canadian farmers,” said Tom Greaves, Pitura Seeds president and general manager.

“Our role is on the supply chain and research and development,” said Greaves.